About nomel - clean, vegan, and cruelty-free skincare

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At nomel, we’re committed to delivering pure, vegan, and cruelty-free skincare. Our mission? Simple: to make effective skincare accessible to everyone. With a perfect blend of effective ingredients and expert skin consultations - available both online and offline - we’re here to help you achieve that effortless, healthy glow. 🫶✨

Since our inception in 2019, we’ve delved into the extensive benefits of herbal and active ingredients, leading to the creation of our clinically proven and effective formulas, designed to seamlessly complement your existing skincare routine. We believe in full transparency and we actively listen to feedback from our #nomelsbff community, constantly evolving our products to meet your needs every step of the way. Each product is crafted with a clear purpose, meant to be a fundamental part of your daily skincare regime.

Our vibrant, energetic team values genuine connections. We’re dedicated to fostering a welcoming, inclusive, and sincere community where you not only learn about your skin, but also learn to appreciate every part of yourself - mind, body, and soul. We hope to inspire you to spread this positivity with those around you, too!

At nomel, we celebrate individuality and uniqueness. Our core philosophy, “Be unique, together!” is about owning your one-of-a-kind beauty while connecting with others. Life’s a rollercoaster of ups and downs - just like our skin - things won’t always be perfect, but with a little shift in perspective, challenges can turn into endless possibilities. That’s why we say “When life gives you lemon, we give you nomel.” Let’s embrace every zesty twist and turn on this ride together. 🎢

At nomel, we are committed to using pure, vegan ingredients and excluding 3,380 known harmful substances, including:

Ingredients banned by EU cosmetics regulations
Ingredients prohibited under Taiwan cosmetics regulations
Ingredients listed on the U.S. SEPHORA Clean Restricted Substances List*
Since our founding, the allergy or adverse reaction rate for nomel products has remained below 0.01%**, demonstrating our dedication to safety and quality.

*As of March 2024, all nomel products are registered in the SEPHORA system, meeting Clean at Sephora certification standards. For the latest certification status, please refer to SEPHORA's official information page.

**Allergy/adverse reaction rate is calculated as the number of product-related complaints received by nomel's customer service department from 2019 to 2024 divided by the total number of orders during the same period.

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nomel’s products are crafted by a professional team in collaboration with Taiwan’s leading ISO22716/GMP-certified cosmetics R&D companies. Utilizing cutting-edge technology and premium ingredients sourced globally, bringing you exclusive and highly effective formulations.

During development, each product undergoes multiple sampling and rigorous testing to ensure stability and efficacy. In post-production, all products are subject to final quality checks, meeting the highest standards. The nomel R&D team further conducts stringent inspections to guarantee product safety and consistency.

All nomel products are registered with Taiwan's Ministry of Health and Welfare. By 2026, the entire product line will comply with the Ministry's Cosmetic Product Information File (PIF) requirements, offering consumers a safe and trustworthy experience.

Since launching at Sephora Hong Kong in September 2023, as the first Taiwanese beauty brand at SEPHORA, all nomel products have consistently met Sephora Clean standards. As the world’s largest beauty retailer with over 2,700 stores in 35 countries and regions, SEPHORA represents a benchmark of quality and professional beauty authority.

Purpose-Driven Design: Each product is designed with a clear purpose and function, ensuring sustainable value and meaningful impact. At nomel, every product is a star product with its own unique function.
Full Ingredient Disclosure: We publish complete ingredient lists for all products on our official website, ensuring transparency and reliability.
Customer-Centric Improvements: We actively listen to customer feedback, continuously refining our products in collaboration with our #nomelsbff community.